APPLIED ANIMATION: Food

 Studio Brief

The Theme for Applied Animation 2 will be FOOD!!! You may work as an Individual, a collaborative team of upto 3, or work co-operatively sharing your skills and support with others. ( However you work, it is important you evidence how you have individually approached and managed the project and what you have achieved. ) This is a broad topic, so the scale, approach and subject matter will be determined by yourself, but will be negotiated with the tutor. Duration of the Animation will be between 1 and 2mins including Titles and Credits. For some starting points you may want to consider ( but not limited to ): Food Banks / Pay as You Feel Cafes  Health Concerns of Food Types Ecological / Sustainability concerns with Growing and Distributing food. Healthy Eating The genre for Applied Animation will be Documentary ( in its broadest sense ) - you may choose to approach this as a Motion Graphic, Docu-Drama, or Animated Recreation of Real Stories & Interviews. This is a module where you are encouraged to experiment and perhaps mix different animation methods. Though the theme can be a serious matter - humour may be a strategy to help inform your audience. It is important to consider the Audio and Soundtrack of this project - so plan and organise time in the Sound Booth, or check equipment when doing Location based sound recording and interviews. The Final Animation should have Titles and Credits - and contain the College's Sting at the start of the video. Consider copyright of found materials and/or music that is used in this project. At the end of the project - you should create appropriate marketing material and artwork for purposes of film festivals and other screening oppportunities. --- To support this project - the following studio briefs breakdown the production process1) Research and Pre-Production 2) Production 3) Distribution

27 February - Pitch

27 March - Interim Crit ('Silent Crit')

1 May - Final Crit

8 May - Pop Up Show

15 May - Deadline - 2.30

This brief will give me an opportunity to focus on my practice - something I rarely feel that I can do in modules that focus heavily on teaching technical animation skills. I am going to collaborate with people who can take care of the animation and technical skill side, and who like to create similar sort of things to me (as opposed to stop motion animation, or really depressing documentaries). As this will be a fairly long project, and is going to be shown to actual audiences, I want to do something fun, happy and colourful that I will enjoy continuing to work on.

A few things to concentrate on:

- Explore/develop areas of practical, technical and conceptual research - professionally relevant work.

- Specialist knowledge of individual creative concerns and independent approaches to the investigation of animation.

- Awareness - social, cultural, ethical and commercial roles of animation.

-Professional level of presentation/communication skills through selection and use of appropriate concept and media.

- Experiment with materials

- Plan and carry out a period of increasingly self-directed study through the appropriate use of workshop areas, studio activities and project management skills.